Privacy Policy

Last updated: 27 October 2026

This Privacy Policy explains how Yolly ("Yolly", "we", "us", or "our") collects, uses, shares, and protects your information when you use our website, mobile applications, and related services (together, the "Platform"). Yolly is a content streaming and creator platform where you can watch and publish videos and clips, attend live streams and events, follow creators, earn and spend "stars" through our Watch & Earn programme, and use stars to claim products in the Yolly Shop. By creating an account or using the Platform, you agree to this Policy.

1. Information We Collect

a. Information you give us

  • Account details — your email address, name, chosen username/handle, and a securely hashed password. We never store your password in plain text.
  • Profile content — your display name, bio, avatar, cover image, and any profile fields you choose to add.
  • Content you create or submit — videos, clips, live streams, comments, replies, chat messages, event RSVPs, reports, and support requests.
  • Interests — the categories you select during onboarding to personalise your experience.
  • Sign-in identifiers — when you sign in with Google or KingsChat, we receive your verified email and basic profile from that provider in order to create or match your account.
  • Yolly Shop delivery details — when you claim a product in the Yolly Shop, we ask for the full name, phone number, delivery address, and state the product should be delivered to.

b. Information we collect automatically

  • Usage and engagement — videos and clips you view, likes, bookmarks, shares, follows, and the time you spend watching content.
  • Device and connection data — IP address, browser/user-agent, app version, and platform (web, iOS, Android). For anonymous view-counting we derive a privacy-preserving key by hashing your IP and user-agent together with a server-side secret; we do not store your raw IP against a view record for this purpose.
  • Approximate location — a coarse country/region/city estimate derived from your IP address, used for regional features and analytics. We do not collect precise GPS location from the web Platform.
  • Watch history — on the web Platform, your watch history is stored locally in your browser (local storage) on your own device and is not uploaded to our servers. You can clear it at any time from the History page.
  • Push tokens — if you enable notifications in our mobile app, we store the device push token needed to deliver them.
  • Activity signals — while you have Yolly open (a visible browser tab on our website or creator studio, or the mobile app in the foreground), your browser or device sends us a small signal about once a minute so we can count how many people are using the Platform and how many visits it gets on each platform. The signal carries a random identifier created for your browser or app installation, your platform (web, iOS, or Android) and app version, and, if you are signed in, your account. We also use your IP address briefly, only to limit abuse of this signal; it is held for no more than a few minutes and not stored with the activity data.

c. Payment information

When you purchase stars, boost a video, or otherwise transact, payment is processed by third-party payment providers (such as Stripe, Paystack, and Espees/CimPay). Your full card or wallet credentials are entered directly with those providers — we do not collect or store your card numbers on our servers. We retain a record of the transaction (amount, currency, provider reference, and the stars credited) to operate your wallet and for accounting and fraud-prevention purposes. Your stars balance and ledger are maintained by our Watch & Earn service.

d. Yolly Shop orders

When you claim a product in the Yolly Shop, we keep a record of the claim: the product, the stars you spent (the price and the platform fee), their approximate naira value at the time, and the payment and delivery status of your order. The stars are deducted from your wallet by our Watch & Earn service and appear in your wallet history.

2. How We Use Your Information

  • Provide, operate, and maintain the Platform and your account.
  • Authenticate you, keep your sessions secure, and verify your email address.
  • Display and recommend content, creators, events, and categories relevant to you.
  • Operate the Watch & Earn programme — crediting, gifting, purchasing, and (where available) withdrawing stars.
  • Process payments, boosts, and prevent fraudulent or abusive transactions.
  • Fulfil Yolly Shop claims — deliver the product to you, contact you about the delivery, and send you claim, shipping, and refund emails.
  • Send transactional messages (verification codes, password resets, and, on mobile, notifications you have enabled).
  • Maintain counts and analytics such as views, likes, comments, and follower counts.
  • Measure, in aggregate, how many people are using the Platform right now and how many visits it receives on each platform, so we can run and improve it. These activity signals are viewed only by our staff as totals; they are not used for advertising or to build a profile of you.
  • Respond to your support requests and reports, and enforce our Terms and community guidelines.
  • Comply with legal obligations and protect the rights, safety, and security of our users and the Platform.

3. How We Share Information

We do not sell your personal information. We share it only as described below:

  • Publicly, by your choice — your username, display name, avatar, cover, bio, and the content you publish (videos, clips, comments, live chat) are visible to other users. Your email and phone number are never shown on your public profile. When you claim a Yolly Shop product, its page may show it as claimed by a shortened form of your username (the first three characters followed by asterisks, for example "@kai***"). Your delivery details are never shown publicly.
  • Service providers — we use trusted third parties to run the Platform, including payment processors (Stripe, Paystack, Espees/CimPay), cloud media and CDN hosting (Bunny), real-time live video (Agora), push notifications and live chat infrastructure (Google Firebase), email delivery, and sign-in providers (Google, KingsChat). They process data only on our instructions.
  • Delivery partners — to send you a Yolly Shop product, we give the courier or delivery service we use the name, phone number, and address needed for that delivery, and nothing else.
  • Across the Yolly ecosystem — our own services (such as the creator studio and the Watch & Earn wallet service) share the data needed to deliver a single connected experience.
  • Legal and safety — when required by law, regulation, or legal process, or to protect against fraud, abuse, or harm.
  • Business transfers — in connection with a merger, acquisition, or sale of assets, subject to this Policy.

4. Cookies and Local Storage

We use your browser's local storage to keep you signed in (access and refresh tokens), remember your theme preference, and store your local watch history on your device. These are essential to the Platform's functionality. You can clear them through your browser settings, though doing so will sign you out and reset local preferences.

Our website and creator studio also keep a random identifier in local storage, and our mobile app keeps one on your device, for the activity signals described in section 1. It identifies the browser or app installation, not you; clearing your browser storage or reinstalling the app replaces it with a new one.

5. Data Retention

We keep your information for as long as your account is active and as needed to provide the Platform. Transaction records are retained as required for accounting, tax, and fraud-prevention purposes. When you delete your account, we anonymise the personal details on your profile (such as email, phone, avatar, and bio) and remove your authored videos from public view; some records associated with past activity or transactions may be retained in anonymised or aggregated form where we have a legal or operational need.

Activity signals are short-lived: the record that you are currently online lasts about ten minutes, the record of a visit in progress lasts thirty minutes, and the raw visit counters expire after three days. After that we keep only hourly totals per platform, which contain no identifiers.

Yolly Shop orders, including the delivery details you gave for them, are kept while the order is being fulfilled and afterwards as part of the order record, so we can handle questions, returns, refunds, and accounting. They are not removed automatically when you delete your account. If you would like the delivery details removed from a completed order, contact us using the details below.

6. Your Choices and Rights

  • Access and update — you can view and edit your profile information at any time from your channel settings.
  • Delete your account — you can request deletion in-app, which soft-deletes your account and anonymises your personal data as described above.
  • Yolly Shop delivery details — you can add or edit them from My claims until your order ships.
  • Notifications — you can disable push notifications from your device settings.
  • Watch history — you can clear your locally-stored watch history from the History page.
  • Activity identifier — clearing your browser's storage for our sites, or reinstalling the app, resets the random identifier used for activity signals.
  • Regional rights — depending on where you live, you may have rights to access, correct, port, or restrict the processing of your personal data. Contact us to exercise them.

7. Security

We use technical and organisational measures to protect your information, including encrypted transport (HTTPS), hashed passwords, short-lived access tokens, and access controls. No method of transmission or storage is completely secure, so we cannot guarantee absolute security, but we work to protect your data and to respond promptly to any incident.

8. Children's Privacy

The Platform is not intended for children under 13, and we do not knowingly collect personal information from them. If you are under the age of majority in your country, you should use the Platform only with the involvement of a parent or guardian. If you believe a child has provided us personal information, please contact us so we can remove it.

9. International Transfers

Yolly operates globally, and your information may be processed in countries other than your own, including by the service providers listed above. Where required, we take steps to ensure your data receives an adequate level of protection wherever it is processed.

10. Changes to This Policy

We may update this Privacy Policy from time to time. When we make material changes, we will update the "Last updated" date above and, where appropriate, notify you through the Platform. Your continued use of the Platform after an update means you accept the revised Policy.

11. Contact Us

If you have questions about this Policy or your data, contact us at privacy@yolly.com, or use the Support option inside the app.

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